Showing posts with label small business. Show all posts
Showing posts with label small business. Show all posts

Sunday, May 18, 2014

Stymied Again…But NOT!

Here I go again….Getting my webstore up and running has brought back a lot of memories from three years ago, when I first set up my new business.  Not all are good.   Every day I spend several hours trouble shooting technical issues with the web store.  This is why I have not gone "live" with it yet.  Surfing the web, it seems everyone and his brother has a web store.  So, why am I the "unlucky" one who can't seem to overcome technological obstacles?  In response,  I think about the health care web debacle, and I start to feel less unique.  I realize that hidden behind all the smoothly running shops, is the undisclosed history of how it all got going.  Unless there was a public mishap, or some reporting,  we see only the final "success".  

Usually, in the mainstream business and retail world, we don't share our struggles. But rather, we choose to present the finished, polished product.  We act as if struggling means failure, or stumbling makes us "less than."   I am sure there is some marketing value to this.  Everyone likes a winner and the impression of success can actually attract real success.  Perhaps also, in the historically "male" world of business, this is a form of posturing that men employ as a matter of course.  Maybe, women in business put on these same masks and hide our struggles in order to fit in and compete in the male domain .  Or maybe, we just let our fear driven egos get the best of us too.   

As I move forward into Phase II of my business, I am finding myself right back in the fear and uncertainty of dealing with new and unforeseen obstacles.  But I can see that three and a half years later, I have grown.   Instead of my ears ringing  in panic with each snafu,  I think about what is being asked of me.  Instead of viewing problems as the enemy, against which I must do battle,  I now view them as my guide. Perhaps leading me elsewhere.   When hiking, we walk around the thicket and follow the trail between the obstacles.  We don't begrudge the tree or the boulders that block our path.    

Most recently, I've come to feel that through my frustration, I am being guided into compassion and softness.  I feel connected to the many others like me who are working to find solutions and overcome obstacles.  I believe I am also being guided back into creativity and beading as way of side stepping the technological barriers before me.   I had put so much of my creative expression on hold in order to get the website and webstore going.  I sorely miss that magical part of my life.  I will still sort out the technical glitches. But, today, I realize that I cannot make this the focus of everyday's work.  It will happen in the background, while I put my creative life back in center.  You will have to stay tuned, to see what I mean, when we do finally go live.  

Meanwhile, I look forward to being back in the glow of creativity, wrapped up in that radiant energy, where time stops and the heavens shower me with inspiration, like divine confetti. As I write, the vision becomes clear.  I see, spread out before me,  little beady pools of color and glimmering light.  I must go, now.  You understand.  


NEW CLASS 



Fleur du Jour with Margo Field
2 Saturdays, 6/14 and 6/21
1 - 4 PM, $55

This lovely necklace can be worked up in many flower variations.  We have 2 on display in the shop. Stop in and be captivated.  

ONGOING FREE EVENTS
  • Wire meet-up with Sylvia Abeyta - Tuesdays 1-3 PM
  • Friday Happy Hour -  4:30-6:30, free pattern and refreshments every Friday throughout the Spring and Summer.  

Sunday, November 18, 2012

Making the Most of Scarce Cash





An Insider's Perspective...


I have a friend who always leaves unreasonably large tips at restaurants.  Why?  Because once upon a time, she was a waitress herself.  She knows how hard that job is, and how much those tips mean.  She has an insider’s perspective.  This year, as the holidays approach, I am appealing to you, with my insider’s perspective as a shopkeeper.   Please consider pledging to spend all your holiday dollars here, in our state of New Mexico.

Before I had the Poppyfield Bead Company I never thought about these things. Sure, I had heard, “buy local”  but I figured other more community-conscious people could do that.  I wanted speed, convenience, and the bargain.  In truth, I didn’t really understand the issue. I didn’t realize that when I spend money in town, that money does not just go to the pocket of that particular store owner.  That money moves. It circulates and magnifies and does a lot of good for a lot of New Mexicans.  

Let me explain how it works.  The money that is spent at Poppyfield Bead Company does not stay at Poppyfield.  First, about half of it goes back to my suppliers to buy more merchandise so the store can stay stocked. Sometimes, more goes out, as we grow and expand our inventory.  What happens to the rest of it is what is so essential to our community.  Your money goes to pay wages to my employees, who are your neighbors.  They live here and will spend their earnings here, which will support other businesses in our community.  They also care about YOU. They know YOUR NAME and want to help YOU leave satisfied and  make beautiful things.  But that’s off the point, and not about the local economy.  It is another issue for another day. I digress.
  
My landlord lives down the street from the store.  I pay my rent to him, and he in turn, spends the money in Albuquerque for his family’s needs.  I also pay Mike the Printer, and Randy who washes my windows.  These men work hard to make a living, and your “bead money” supports them and their honest work.  Dave the electrician  does my lighting, and repairs.  When my lightbulbs blow, I go to Voss Lighting, another local business to replace them.  When I need computer cables, of course I go next door to Hallmark.  The hooks, bags, and other plastic retail needs come from ManICan on Comanche.  Adrian is my handyman and I will soon be giving him some of your “bead money” as we enhance our displays.  He has 2 children and so your bead money will go to meeting their needs.  My ads are in Albuquerque Arts and IQ, two local publications that also benefit from my business.  Even when I spend profits, for example, to buy my professional wardrobe, the saleswoman - a very nice lady who has been on her feet all day and is still smiling, will get a commission.  The store where I shop and the tailor who hems my pants, will also benefit.  So does the nice young woman who cuts my hair.  Do you see now?   When you shop locally you are supporting all these people in your own community. They in turn survive and hopefully thrive, and pass on that money (your money) to others HERE in New Mexico...and so on, and so on, and so on.  

Now suppose you shop on the internet for your holiday gifts instead of a local shop...
If the business is out of state (which it is), your precious and scarce cash is going far away, and NEVER EVER coming back. When that business needs their windows cleaned (if they even have any windows), they aren’t paying Randy, or anyone else in New Mexico. Nor are they supporting your neighbors the printer, handyman, tailor, electrician, landlord, retail clothing store owner, or hair stylist. When any of us buy on the internet, we are actually taking our money out of our New Mexico economy and giving it to people who will use it to support THEIR local economy.   Something we, in New Mexico, cannot afford to do.  
Is the internet evil? Should you feel guilty?  Should you never shop on the internet?  NO, I am not suggesting any of those things.  I am simply asking you to think about where you are spending your money.  You worked hard for it.  There isn’t much of it these days.  If you have a choice,  please choose to help our state, and your neighbors.  Buy local, even if it isn’t the easiest or cheapest alternative.  

If we are not for New Mexico, who will be for us??